I have been called by other artists traveling to the Biennial & asked about hotels in Florence, shipping etc. Since I have done my research I am posting the information here. Given the sheer number of hotels in downtown Florence I get the feeling it has gone the way of Venice. People don’t live there, they only work there. Most of the occupants of the city on any given day are probably tourists these days. I am also posting my research on flying as well.
Although I could have booked my hotel through the hotel site itself, I opted for my travel agent instead. Since I am an American Automobile Association (AAA) member so it makes sense for me to use them; I like the one-stop shopping thing: hotel, airfare, trip insurance etc. Your experience with regard to using an travel agent may vary. But even with a travel agent I did my homework first. For example I really do not like traveling through most the major US hubs (Atlanta, JFK, DFW, Chicago etc.) if I can avoid it. Also I could request that my connecting flights be in the same terminal, get decent lay-over times, and book aisle seats. It is a challenge performing all that via an airline website; often times if you get the out-bound trip the way you want it, you often will find the in-bound side is a complete nightmare & booking each half separately tends to really inflate the cost. Given the sheer number of hotels in Florence, I did need to narrow down the field some before booking a hotel as well. For me price, location and amenities, in that order, were important.
Airport Research: Try Googling “<airport name or city> airport reviews”. The following websites may be useful too.
- SleepingInAirports.net is a hoot to read.
- Also check out http://www.airlinequality.com/Airports/apt_forum.htm.
Airline Research: consider http://www.airlinequality.com/Forum/seats.htm
Hotel Research: When I went to research hotels in Florence I found the following sites useful:
- booking.com where you can put in the city, check-in/check-out dates, refine your search by star rating, facilities, hotel type, hotel theme, and district.
- nyceflorence.com which has a handy little map so you can get close to the whatever landmark you desire – in my case the Fortezza da Basso in addition to price, star rating & check-in/check-out dates.
- I used hotel reviews at Expedia.com, to validate my impressions once I got some hotel ideas.
- I hear that Utell properties are often recommended by overseas travelers according to my travel agent.
I have quite accidentally and ironically settled on the Hotel Arizona (ironic because I am a resident of Arizona). It is about 1 mile from the Fortezza. I am not averse to walking so this distance does not seem extreme to me and besides Florence has the reputation of being a great walking city. Whether that holds true or not remains to be seen. There were at least two other hotels which were a bit closer that I did consider: Hotel Basilea and Hotel Sempione but in the end Hotel Arizona won out in my research by a hair. All of these hotels are 3-star hotels. For some that may be just a bit too high-end for others way too budget oriented, which is why your own research is required for validation.
Initially I had a lovely flight set up with Lufthansa, but something happened in the booking, it could not be fixed and the price had just about doubled otherwise. Now I am flying Delta Airlines & partners, which turned out to a little bit less expensive so I used the difference in price to buy trip insurance.
Trip insurance: I decided this trip was too important not to have it. It covers many things including benefits relating to lost or delayed luggage, replacement flights, hotels at connecting airports when flights are delayed cancel, since I included my hotel, it has a replacement hotel benefit as well. I am traveling in winter which may present some weather related challenges. Still, I consider trip insurance more of an incantation to be performed to ensure a good travel experience. You may or may not think it is necessary. My insurance is through Access America – I think I received a discount because of my AAA membership.
For the record I do not have any business relationship with any of the airports, hotels, airlines, or websites mentioned herein, nor do I have a business relationship with AAA or Access America. I am not specifically recommending any airline, hotel, or website as I have little to no experience with them. I do enjoy my AAA membership, but as with all such things, you have to use it to get your money’s worth. I cannot say whether Access America trip insurance is good or bad as I have never filed a claim with them.
Good luck in your travels and I hope to see you in Italy.
Yours in Art,
-Jake
Artist, AKAJake.com Come Experience the Art!
PS. I am still looking for Sponsors & Contributing Patrons to help me pay the estimated $8000 it is going to cost me to attend this event. Every little bit helps.




